Director of Sales and Marketing

Salary: To be discuss
Location:
Dubai
Duties:
*Supervise preparations and definition of the Sales & Marketing Plan and manual for the department and participate in setting up the sales & marketing policies, procedures and objectives.
*Determine the corporate/travel trade marketing and sales strategy related to pricing and promoting to meet the objectives outlined in the Sales & Marketing Plan.
*Clearly understand and communicate the Corporate and Regional Strategic Sales Objectives to the Sales & Marketing team.
*Keep close follow up on developments of the competitor hotels (occupancy, structural alterations, renovation, special campaigns, rate promotions, marketing efforts, theme events etc.). Also explore and compare corporate traffic amongst the competition.
*Follow the sales and marketing results (accounts’ room night productivity, revenue, etc.) and propose corrective actions if needed.

*Maintain and improve the efficiency of reservation centers, to ensure that information in reservation system’s database is updated. Coordinate such insertions to be realized correctly with the Reservations Manager.
*Supervise the existence of an efficient customer database system (SFA), which will be capable of identifying to report sales calls and other sales activities and maintain a vigorous updating exercise in certain periods of time.
*Project and prepare the participation procedure for domestic or international trade shows, fairs, exhibitions, workshops, road-shows, sales blitzes etc. and participate in such professional business related events.
Qualifications:
*Strong computer skills, including Microsoft Office (Excel/PowerPoint/Word), scanning and digital equipment knowledge *Micros Fidelio Opera and Sales & Catering.
*A minimum of five (5) years sales and marketing experience in the hotel industry in a 5 star luxury hotel.
*Ability to work and communicate in a multinational environment.
*Strong leadership, analytical skill and commercial knowledge.

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